Proposition 37 would require raw and processed food that has been produced entirely or in part through genetic engineering to be clearly labeled as such on the front package or, if there is no package or label, on the shelf or bin where it is displayed for sale.
It would require retailers to ensure that food offered for sale is correctly labeled or document that the product is exempt. Restaurant food and other food that is intended for immediate consumption would be exempt. Products from animals that may have consumed genetically engineered food but were not themselves genetically engineered would be exempt.
It would ban the word "natural" and similar words from being used on genetically engineered food labeling and advertising. State and local governments and private parties could sue to enforce the measure.
— Los Angeles Times
A total of 5,869 individual contributions have been made to nine committees supporting and opposing Proposition 37, raising $56,050,434. About 18% of the money raised has been to support the proposition. The list below shows the top individual contributions supporting and opposting the measure. Follow the links for additional detail.
|Out of state||$6,455,424||65.4%|
|Out of state||$42,729,965||92.5%|
|1||Kent Whealy||Oct. 5, 2012||$1,000,000|
|2||Mercola.com Health Resources LLC||Feb. 14, 2012||$500,000|
|3||Nature's Path Foods U.S.A. Inc. Fine Natural Food Products||Aug. 27, 2012||$360,000|
|4||Organic Consumers Fund||Sept. 30, 2012||$300,226|
|5||Mercola.com Health Resources LLC||Aug. 27, 2012||$300,000|
|6||Dr. Bronner's Magic Soaps All-One-God-Faith Inc.||Oct. 25, 2012||$250,000|
|7||the Stillonger Trust, Mark Squire Trustee||Oct. 9, 2012||$250,000|
|8||Dr. Bronner's Magic Soaps All-One-God-Faith Inc.||Feb. 28, 2012||$250,000|
|9||Nature's Path Foods U.S.A. Inc. Fine Natural Food Products||Feb. 24, 2012||$240,000|
|10||the Stillonger Trust, Mark Squire Trustee||Oct. 11, 2012||$190,000|
|1||Monsanto Company||Aug. 13, 2012||$4,208,000|
|2||Monsanto Company||Sept. 14, 2012||$2,892,000|
|3||E.I. Dupont De Nemours & Co.||July 31, 2012||$2,441,500|
|4||Grocery Manufacturers Association||Oct. 26, 2012||$1,500,000|
|5||E.I. Dupont De Nemours & Co.||Aug. 13, 2012||$1,273,600|
|6||Dow Agrosciences LLC||Aug. 13, 2012||$1,184,800|
|7||Pepsico, Inc.||Aug. 13, 2012||$1,126,080|
|8||Kraft Foods Global, Inc.||Oct. 19, 2012||$1,094,852|
|9||Bayer Cropscience||July 31, 2012||$1,064,000|
|10||Monsanto Company||Oct. 26, 2012||$1,000,000|
* The totals for contributions to Proposition 37 include those from two committees working to support or oppose multiple propositions. The $536,220 raised is included in the totals for each proposition. This could skew the totals reported here.
* Committees campaigning for or against a proposition can contribute money to other committees working to support or oppose any of the propositions on the November ballot. To date, this committee-to-committee giving accounts for about $20.4 million. Also, totals for propositions do not include unitemized contributions under $100.